What is Travelpayouts? & Why You Should Sign Up
Many travel content creators are able to provide free travel resources to other people because they earn passive income through travel affiliate marketing. What they do is they sign up from programs that allow them to promote brands and earn commission on qualified sales.
One of the most popular and well-known in the travel community is Travelpayouts, and there's a good reason why.
What is Travelpayouts?
Travelpayouts is a travel affiliate marketing platform that gives content creators access to affiliate marketing programs from over 60 popular travel brands, such as Viator, Booking.com, and Ticketmaster. Their platform is free to sign up for and easy to use. Many of the affiliate marketing programs are better than if you signed up for each individually. And the biggest bonus is the ability to manage so many programs from one platform.
How it works
After you sign up for free, you will see all of the programs available to apply for. Don't let the word apply scare you off. It's really just clicking a button to submit your interest, then behind the scenes, they review your profile and decide to approve or deny your application for each program.
After you're approved to promote a brand, then comes the content creation to actually promote the brand through your various channels. You can use affiliate links, embed widgets into your site, or use their AI-driven solution that customizes affiliate content based on your site's content and audience.
Make sure you read each programs' terms as to what type of promotion is allowed. You will not earn commission through an unapproved channel. For example, if Google Ads are not allowed, but you set them up and promote the brand that way, you will not earn commission because you promoted the brand in a way they have prohibited.
Tips for new travel creators with small following
There are several programs you can start with that have lower barriers to entry. Many programs will deny you if your website or social media accounts are less than 2 months old, so I would recommend establishing your website and social media presence first then work towards adding travel affiliate marketing programs into the mix.
Start with affiliate programs like WayAway and Airalo if these are brands that you love and are interested in promoting, or any others that allow an instant connection.
Tips for travel content creators with larger followings
You will likely be able to apply to and get approved for any of the programs available through Travelpayouts. I recommend prioritizing up to 3 to start with, incorporate them into your website, blog, and social media, then consider expanding to more if it makes sense.
What is Travelpayouts' referral program?
The Travelpayouts referral program is actually a very generous referral program. Every person you sign up, you will earn 7% of what they earn for their first 2 years on the Travelpayouts platform.
If you refer someone who does really well and earns a high amount of commission themselves, you can easily generate passive income just because you were the person to refer them.
Here's how you can promote the referral program so that people sign up with your referral link:
- Encourage people to sign up then start referring people to earn 7% commission on everything that their referrals earn
- Provide free or cheap resources that educate people on how they can earn commission by promoting travel brands they love and that people know, love, and trust (like Expedia, VRBO, and Get Your Guide)
